Mohamed Laaouinat

Mohamed’s journey began in a family deeply rooted in the hospitality industry, owning hotels and restaurants. In 2019, he founded a marketing agency in London, which he successfully exited in 2023 in a 7 figure buy-out. This exit has allowed him to invest in numerous hospitality businesses across Morocco, leveraging his expertise to enhance their brand and profitability. Looking ahead to 2030, Mohamed envisions transforming Morocco’s luxury and hospitality sectors, driving growth and innovation.